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Alfaparf

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Alfaparf are a luxury Italian haircare brand offering professional grade solutions to every hair concern, all with an affordable price tag and cruelty-free status! Read More

Begin your regime with our Alfaparf Shampoos and Conditioners in the Alfaparf Semi Di Lino families, Alfaparf's most popular range! These shampoos are "low shampoo" formulas, which means they formulate the shampoo without sulphates, which are known to strip moisture from the hair, leaving it dry. Check out the Alfaparf Semi Di Lino Diamond Illuminating Shampoo for a dazzling 'do, the Alfaparf Semi Di Lino Moisture Shampoo to give dry hair a much needed moisture boost, and the Alfaparf Semi Di Lino Scalp Renew Energize Shampoo for fine, limp hair prone to hair loss. And there's so much more in the range, including Volume, Curls, Reconstruction, Smooth, Blonde and Brunette! We also stock a selection of  masks and treatments, both of which are a must-have step in your haircare routine.

If you're looking for paraffin free hair products, Alfaparf’s Precious Nature collection is ideal for your, offering natural, hydrating solutions. Now for the most fun part - the Alfaparf styling section! Marvel in delight at our  Alfaparf’s Style Stories  range, with some favourites including the Alfaparf Style Stories Thermal Protector, a total game-changer for protecting your hair from hot tools like straigtheners, wavers and more! And for the guys, the Alfaparf Mens Range has everything you'll need from basics to shampoo right through to styling must haves such as gel, beard grooming essentials and more!

Check out some of our bestselling gift sets to treat yourself or a loved one to, including the the Semi Di Lino Moisture Iconic Gift Set and our Semi Di Lino Limited Edition Moisture Gift Set, which each contain a trio of fabulous treats for the hair! Add shine with the  Semi Di Lino Diamond Limited Edition Gift Set and Semi Di Lino Diamond Iconic Gift Set, dedicated to transform dull hair into shiny strands! Check out the  Semi Di Lino Reconstruction Gift Set for repair and rejuvenation of the hair as the formulation works to replenish weak, damaged hair.

Order your favourite Alfaparf product online today or try something new; we offer Next Working Day Delivery Nationwide when you place your order before 2pm!

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  • Alfaparf Semi Di Lino Diamond Christmas Gift Set 2025 Alfaparf Semi Di Lino Diamond Christmas Gift Set 2025 2

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Diamond Christmas Gift Set 2025

    MSRP: €51.70
    Was: €51.70
    Now: €41.35
    Looking to breathe new life into your hair? The Diamond Holiday Kit from Alfaparf Milano’s Semi Di Lino line is here to illuminate your locks. This must-have gift set promises to transform even the dullest hair with its blend of shine-boosting...
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    MSRP: €51.70
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  • Alfaparf Semi Di Lino Density Christmas Gift Set 2025 Alfaparf Semi Di Lino Density Christmas Gift Set 2025 2

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Density Gift Set 2025

    MSRP: €48.30
    Was: €48.30
    Now: €38.65
    Discover the perfect gift for anyone looking to revitalize their hair with the "Density" Holiday Kit. This thoughtfully curated set includes a shampoo, conditioner, and thickening cream designed to breathe life back into fine, thinning, or aging hair...
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  • Alfaparf Semi Di Lino Moisture Christmas Gift Set 2025 Alfaparf Semi Di Lino Moisture Christmas Gift Set 2025

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Moisture Christmas Gift Set 2025

    MSRP: €51.70
    Was: €51.70
    Now: €41.35
    Discover the ultimate hydration solution with our Semi Di Lino Moisture kit, designed specifically for those battling dry, lacklustre locks. Perfectly curated to transform tired tresses, this complete haircare routine ensures your hair stays soft, shiny,...
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  • Alfaparf Semi Di Lino Blonde Christmas Gift Set 2025 Alfaparf Semi Di Lino Blonde Christmas Gift Set 2025 2

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Blonde Christmas Gift Set 2025

    MSRP: €52.90
    Was: €52.90
    Now: €42.30
    Discover the ultimate care companion for your blonde or silver tresses with our Blonde Anti-Yellow Gift Set from the Semi di Lino line. This specially curated collection is designed to banish brassiness, enhance your hair’s natural brightness, and...
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  • Alfaparf Semi Di Lino Smooth Christmas Gift Set 2025 Alfaparf Semi Di Lino Smooth Christmas Gift Set 2025 2

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Smooth Christmas Gift Set 2025

    MSRP: €55.30
    Was: €55.30
    Now: €44.25
    Enjoy frizz-free and flawlessly smooth hair with this delightful kit from our Smooth line, offering a luxurious haircare experience. Tailored for those battling unruly locks and humidity, these products promise shine and manageability with every use...
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  • Alfaparf Semi Di Lino  Gift Set 2025 Alfaparf Semi Di Lino  Gift Set 2025 2

    Alfaparf

    Alfaparf Semi Di Lino Milano Vibes Reconstruction Gift Set 2025

    MSRP: €51.70
    Was: €51.70
    Now: €41.35
    Looking to bring your hair back to life? Try the Alfaparf Milano Semi Di Lino Reconstruction gift set. It's packed with everything you need to revitalize damaged hair and give it a healthy, luminous glow. Treat your hair to this nourishing set for a...
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  • Alfaparf Semi Di Lino Sublime Cristalli Liquidi Alfaparf Semi Di Lino Sublime Cristalli Liquidi Live 2

    Alfaparf

    Alfaparf SDL Sublime Cristalli Liquidi 15 / 30 / 50ml

    MSRP: €16.99 - €21.99
    €13.55 - €17.60
    An instantly illuminating serum for all hair types that also works to increase manageability and strength. For Hair That’s… All Hair Types What Does It Do? Bestselling illuminating serum Linseed Extract with vitamin E delivers...
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  • Alfaparf Semi Di Lino Reconstruction Christmas Gift Set 2024 Alfaparf Semi Di Lino Reconstruction Christmas Gift Set 2024 2

    Alfaparf

    Alfaparf Semi Di Lino Reconstruction Christmas Gift Set 2025

    MSRP: €50.99
    Was: €50.99
    Now: €40.80
    The Alfaparf Reconstruction Gift Set is the ultimate treat for anyone looking to rejuvenate their locks. Presenting three powerful haircare essentials, this set lovingly restores and nourishes, helping to revive even the most damaged tresses. Ideal for...
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  • Alfaparf Semi Di Lino Nutritive Mask 500ml Alfaparf Semi Di Lino Nutritive Mask 500ml 2

    Alfaparf

    Alfaparf Semi Di Lino Nutritive Mask 500ml

    MSRP: €48.00
    Was: €35.99
    Now: €28.80
    Say goodbye to dry and undernourished hair with Alfaparf Semi di Lino Moisture Nutritive Mask. This intensively hydrating mask replenishes your hair without weighing it down, infusing it with essential nutrients. Its unique formula is derived from...
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  • Alfaparf Semi Di Lino Moisture Shampoo 75ml - Travel Size

    Alfaparf

    Alfaparf Semi Di Lino Moisture Shampoo 75ml - Travel Size

    MSRP: €10.99
    Was: €10.99
    Now: €8.80
    Looking to rejuvenate your dry hair while on the go? Our travel-size moisturizing shampoo, packed with healthy omegas and fatty acids from Linseed Extract, is just what you need. Free from sulphates, parabens, and other harsh ingredients, it transforms...
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  • Alfaparf Semi Di Lino Moisture Mask 50ml - Travel Size

    Alfaparf

    Alfaparf Semi Di Lino Moisture Mask 50ml - Travel Size

    MSRP: €10.99
    Was: €10.99
    Now: €8.80
    For Hair That's... Dry hair in need of moisture What Does it Do? The Alfaparf Semi di Lino Moisture Nutritive Mask is a deeply hydrating treatment designed to nourish and replenish dry hair with essential nutrients. This intensive mask smooths the...
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  • Alfaparf Style Stories Twisted Curls 100ml

    Alfaparf

    Alfaparf Style Stories Twisted Curls 100ml

    MSRP: €16.99
    Was: €16.99
    Now: €13.55
    Say hello to luscious curls! Twisted Curls from the Style Stories line amplifies, controls and separates the strands for maximum definition and softness and no residue. It provides medium hold and adds definition and body to curly and wavy hair,...
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  • Alfaparf Semi Di Lino Moisture Nutritive Mask 200ml Alfaparf Semi Di Lino Moisture Nutritive Mask 200ml live

    Alfaparf

    Alfaparf SDL Moisture Nutritive Mask 200ml

    MSRP: €20.99
    Was: €20.99
    Now: €16.75
    An intensive, hydrating mask which nourishes dry, parched hair - weightlessly replenishing it with vital nutrients. For Hair That's… Dry What Does It Do?  This intensive mask smooths the hair fibre with healthy omegas and fatty acids,...
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    MSRP: €20.99
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  • Alfaparf Semi Di Lino Reconstruction Reparative Mask 200ml Alfaparf Semi Di Lino Reconstruction Reparative Mask 200ml

    Alfaparf

    Alfaparf SDL Reconstruction Reparative Mask 200ml

    MSRP: €20.99
    Was: €20.99
    Now: €16.75
    A reparative mask that strengthens and restructures weak, damaged hair. Adding moisture to the hair, it also preserves up to 91% of colour intensity after 9 washes. For Hair That’s… Weak, Damaged What Does It Do? This treatment...
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  • Alfaparf Semi Di Lino Moisture Nutritive Detangling Fluid 125ml Alfaparf Semi Di Lino Moisture Nutritive Detangling Fluid 125ml Live

    Alfaparf

    Alfaparf SDL Moisture Nutritive Detangling Fluid 125ml

    MSRP: €16.99
    Was: €16.99
    Now: €13.60
    This leave-in treatment detangles, seals & repairs split ends and replenishes the hair with moisture. For Hair That’s… Dry What Does It Do? Detangles dry hair perfectly Creates a flexible lattice which seals and repairs split ends...
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    MSRP: €16.99
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  • Alfaparf Lisse Design Keratin Therapy Maintenance Shampoo 250ml

    Alfaparf

    Alfaparf Lisse Design Keratin Therapy Maintenance Shampoo 250ml

    MSRP: €18.99
    Was: €18.99
    Now: €15.20
    Say hello to poker straight hair! From Alfaparf's Lisse Design line, this keratin shampoo is designed to deeply cleanse and nourish hair while prolonging the effects of your salon treatments. Completely safe, incredibly high-performing and entirely...
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    MSRP: €18.99
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  • Alfaparf Lisse Design Keratin Therapy Maintenance Conditioner 250ml

    Alfaparf

    Alfaparf Lisse Design Keratin Therapy Maintenance Conditioner 250ml

    MSRP: €18.99
    Was: €18.99
    Now: €15.20
    Introducing the conditioning treatment from Alfaparf specifically tailored to nourish and strengthen hair. Packed with Keratin and Babassu oil, it'll replenish tresses that need a pick-me-up whilst detangling tough knots, leaving soft, supple strands...
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    MSRP: €18.99
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  • Alfaparf Semi Di Lino Moisture Beauty Box with FREE Alfaparf Semi Di Lino Cristalli Liquidi 15ml

    Alfaparf

    Alfaparf Semi Di Lino Moisture Beauty Box

    MSRP: €75.99
    Was: €75.99
    Now: €53.40
    Discover the ultimate hair rejuvenation experience with the Alfaparf Semi Di Lino Moisture Beauty Box! Perfect for transforming dry and brittle hair, this luxurious set includes everything you need to bring back shine, softness, and vitality to your...
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    MSRP: €75.99
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  • Alfaparf Semi Di Lino Volumizing Spray 125ml Alfaparf Semi Di Lino Volumizing Spray 125ml Live

    Alfaparf

    Alfaparf Semi Di Lino Volumizing Spray 125ml

    MSRP: €18.99
    Was: €18.99
    Now: €15.15
    Part of the new Semi Di Lino Volume range, this treatment is specifically developed to give a density and volume boost to fine, dry hair. For Hair That’s… Fine/ Limp What Does It Do? Volumizing and body-intensifying in a leave-in spray...
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    MSRP: €18.99
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    Now: €15.15
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  • Alfaparf Semi Di Lino Scalp REBALANCE Balancing Shampoo 250ml Alfaparf Semi Di Lino Scalp REBALANCE Balancing Shampoo 250ml Live

    Alfaparf

    Alfaparf Semi Di Lino Scalp REBALANCE Balancing Shampoo 250ml

    MSRP: €16.99
    Was: €16.99
    Now: €13.55
    Brought to you from Alfaparf, this moisturising, nutritive shampoo transforms hair, gently cleansing and replenishing it with vital nutrients. The sulfate-free formula gently cleanses, normalising the scalp, and has a rebalancing effect on scalps...
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    MSRP: €16.99
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