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Alfaparf

Alfaparf are a luxury Italian haircare brand offering professional grade solutions to every hair concern, all with an affordable price tag and cruelty-free status! Read More

Begin your regime with our Alfaparf Shampoos and Conditioners in the Alfaparf Semi Di Lino families, Alfaparf's most popular range! These shampoos are "low shampoo" formulas, which means they formulate the shampoo without sulphates, which are known to strip moisture from the hair, leaving it dry. Check out the Alfaparf Semi Di Lino Diamond Illuminating Shampoo for a dazzling 'do, the Alfaparf Semi Di Lino Moisture Shampoo to give dry hair a much needed moisture boost, and the Alfaparf Semi Di Lino Scalp Renew Energize Shampoo for fine, limp hair prone to hair loss. And there's so much more in the range, including Volume, Curls, Reconstruction, Smooth, Blonde and Brunette! We also stock a selection of  masks and treatments, both of which are a must-have step in your haircare routine.

If you're looking for paraffin free hair products, Alfaparf’s Precious Nature collection is ideal for your, offering natural, hydrating solutions. Now for the most fun part - the Alfaparf styling section! Marvel in delight at our  Alfaparf’s Style Stories  range, with some favourites including the Alfaparf Style Stories Thermal Protector, a total game-changer for protecting your hair from hot tools like straigtheners, wavers and more! And for the guys, the Alfaparf Mens Range has everything you'll need from basics to shampoo right through to styling must haves such as gel, beard grooming essentials and more!

Check out some of our bestselling gift sets to treat yourself or a loved one to, including the the Semi Di Lino Moisture Iconic Gift Set and our Semi Di Lino Limited Edition Moisture Gift Set, which each contain a trio of fabulous treats for the hair! Add shine with the  Semi Di Lino Diamond Limited Edition Gift Set and Semi Di Lino Diamond Iconic Gift Set, dedicated to transform dull hair into shiny strands! Check out the  Semi Di Lino Reconstruction Gift Set for repair and rejuvenation of the hair as the formulation works to replenish weak, damaged hair.

Order your favourite Alfaparf product online today or try something new; we offer Next Working Day Delivery Nationwide when you place your order before 2pm!

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  • Alfaparf Semi di Lino Capri Smooth Beauty Routine Alfaparf Semi di Lino Capri Smooth Beauty Routine products

    Alfaparf

    Alfaparf Semi di Lino Capri Smooth Beauty Routine

    MSRP: €32.50
    Was: €32.50
    Now: €29.25
    Capture the spirit of Italian summer with the amazing Alfaparf Semi Di Lino haircare set! This incredible kit encompasses the Semi Di Lino Smoothing Low Shampoo, Mask and Solarium Protective Oil perfect for providing sleek, smooth locks all summer long,...
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    MSRP: €32.50
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  • Alfaparf Curls Leave-In Bundle

    Alfaparf

    Alfaparf Curls Leave-In Bundle

    Was: €35.00
    Now: €31.50
    Enhance your natural curls with these must-have products. For Hair That’s: Curly/wavy hair to enhance natural shape. What Does It Do?  Achieve beautiful bouncy, long lasting volume and structure with these curling products. This Semi Di Lino...
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  • Alfaparf Semi Di Lino Smooth Cream 125ml

    Alfaparf

    Alfaparf Semi Di Lino Smooth Cream 125ml

    MSRP: €18.75
    Was: €18.75
    Now: €16.90
    Makes your hair easier to brush while protecting it. For Hair That’s: Unruly hair in need of control. What Does It Do?  Smooth and refine your curls with this smoothing cream. Your hair is easier to brush, protected from heat and humidity and...
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    MSRP: €18.75
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    Now: €16.90
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  • Alfaparf Style Stories Extreme Hairspray 500ml

    Alfaparf

    Alfaparf Style Stories Extreme Hairspray 500ml

    Was: €13.50
    Now: €12.15
    For Hair That’s… All hair types Alfaparf Style stories Extreme Hairspray is an extra-strong hold styling hairspray. What Does It Do? Extra-strong hold hairspray for all hair types Provides long-lasting, structured results Gives...
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    Now: €12.15
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  • Alfaparf Goodbye Dry Bundle - Moisture

    Alfaparf

    Alfaparf Goodbye Dry Bundle - Moisture

    MSRP: €50.60
    Was: €50.60
    Now: €45.55
    Say goodbye to dry, lifeless hair with the Alfaparf Goodbye Dry Bundle - Moisture! This comprehensive set is designed to reintroduce much-needed moisture to dry hair and includes Moisture Nutritive Shampoo, Mask, and Detangling Fluid from the Alfaparf...
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    MSRP: €50.60
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    Now: €45.55
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  • Alfaparf Semi Di Lino Curls Enhancing Mask 200ml

    Alfaparf

    Alfaparf Semi Di Lino Curls Enhancing Mask 200ml

    MSRP: €19.20
    Was: €19.20
    Now: €17.30
    Get ready to unleash your curls with the fabulous Alfaparf Semi Di Lino Curls Enhancing Mask. Perfect for taming those waves, this intensive hydration treatment not only detangles and strengthens your locks but eliminates frizz as well. The result? Hair...
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    MSRP: €19.20
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    Now: €17.30
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  • Alfaparf SDL Reconstruction Reparative Lotion 6 * 13ml

    Alfaparf

    Alfaparf SDL Reconstruction Reparative Lotion 6 * 13ml

    Was: €24.50
    Now: €22.05
    An intensive leave-in treatment that eliminates frizz and tames flyaways. For Hair That’s… Weak/ Damaged What Does It Do? Controls frizz and tames flyaways Cortex Repair replenishes, protects and hydrates damaged hair With Color Fix...
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    Now: €22.05
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  • Alfaparf Ash Ultra Concentrated Pigment 10ml

    Alfaparf

    Alfaparf Ash Ultra Concentrated Pigment 10ml

    MSRP: €7.50
    Was: €7.50
    Now: €6.75
    Hey there, gorgeous brunettes! It's time to give your hair colour the love it deserves with our NEW Alfaparf pigment. It's all about preserving the rich hues of your beautifully brown hair, taming unwanted, warm-toned stray-aways, and refreshing...
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    MSRP: €7.50
    Was: €7.50
    Now: €6.75
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  • Alfaparf SDL Diamond Illuminating Mask 200ml

    Alfaparf

    Alfaparf SDL Diamond Illuminating Mask 200ml

    Was: €19.20
    Now: €17.30
    A hydrating, nourishing mask that transforms dull, lifeless hair by imparting a soft feel and a stunning, crystalline finish. For Hair That’s… Normal What Does It Do? Combines the benefits of three unique complexes to produce dazzling...
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    Now: €17.30
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  • Alfaparf Style Stories Defining Wax 75ml

    Alfaparf

    Alfaparf Style Stories Defining Wax 75ml

    MSRP: €15.90
    Was: €15.90
    Now: €14.35
    Get your dream hair look with our soft wax! It’s specially designed to give you defined, high-gloss results that you can reshape to your liking all day long. No more fussing over unruly hair - this could be the product you've been looking for. Not...
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    MSRP: €15.90
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  • Alfaparf Style Stories Vintage Powder 8g

    Alfaparf

    Alfaparf Style Stories Vintage Powder 8g AllHair

    MSRP: €20.50
    Was: €20.50
    Now: €18.45
    Get ready for versatile and effortless hair styling with the Style Stores Vintage Style Powder. This compact and easy-to-use product adds volume and shape to your hair, whilst achieving a chic matte finish. Whether it's for on-the-go application or just...
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    MSRP: €20.50
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    Now: €18.45
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  • Alfaparf Style Stories Glossy Pomade 100ml

    Alfaparf

    Alfaparf Style Stories Glossy Pomade 100ml

    MSRP: €15.90
    Was: €15.90
    Now: €14.35
    Fancy switching up your look from beachy waves in the daytime to sophisticated sleek in the evening? Our wet gel is just the thing you need! This fantastic product gives you flexible, residue-free results, with a wet effect that's absolutely perfect...
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    MSRP: €15.90
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  • Alfaparf Style Stories Sculpting Gas-Free Hairspray 250ml

    Alfaparf

    Alfaparf Style Stories Sculpting Gas-Free Hairspray 250ml

    Was: €15.90
    Now: €14.35
    Ditch the crunch of traditional hairspray for the sleek and sculpting power of the Alfaparf Style Stories Sculpting Hairspray. This gas-free hairspray will hold your style throughout the day without leaving behind a sticky residue. It's perfect for all...
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  • Alfaparf SDL Sublime Illuminating Essential Oils 12 * 13ml

    Alfaparf

    Alfaparf SDL Sublime Illuminating Essential Oils 12 * 13ml

    Was: €33.25
    Now: €29.95
    Give your strands the ultimate glow treatment they deserve with this exceptional hair oil. Designed to smooth scales, fill hair fibers, and provide up to 24-hour shine, it also comes with UV filters and antioxidants to protect your hair color from damage...
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  • Alfaparf Lisse Design The Oil 50ml Alfaparf Lisse Design The Oil 50ml

    Alfaparf

    Alfaparf Lisse Design The Oil 50ml

    MSRP: €24.00
    Was: €24.00
    Now: €21.60
    Revel in the experience of Alfaparf Lisse Design Keratin Therapy Oil, a winning formula from AllHair. This marvel, composed of precious babassu oil and a special keratin complex, is destined to shower your tresses with all the nourishment it deserves...
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    MSRP: €24.00
    Was: €24.00
    Now: €21.60
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  • Alfaparf Style Stories Texturizing Gel 150ml

    Alfaparf

    Alfaparf Style Stories Texturizing Gel 150ml

    Was: €15.90
    Now: €14.35
    An easy to use styling hair gel from Alfaparf that adds texture and definition. For Hair That’s… All hair types What Does It Do? Hair gel formula helps bring structure to the hair fibre For defined and flexible results, with a natural...
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  • Alfaparf Semi Di Lino Smooth - Ultimate Bundle

    Alfaparf

    Alfaparf Semi Di Lino Smooth - Ultimate Bundle

    Was: €84.40
    Now: €76.00
    The ultimate bundle for those who need some control over unruly hair. For Hair That’s: Unruly rebellious hair in need of the ultimate smoothing treat. What Does It Do?  Exactly what your wild hair needs. This bundle is perfect for...
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    Was: €84.40
    Now: €76.00
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  • Alfaparf Milano Hair and Body Pure & Care Spray 100ml

    Alfaparf

    Alfaparf Milano Hair and Body Pure & Care Spray 100ml

    MSRP: €11.90
    Was: €11.90
    Now: €10.75
    This is Allhair's phenomenal sanitiser for hair and skin. It's alcohol-based and perfect for eliminating impurities without weighing down your precious locks or drying out your skin. And here's the cherry on top- it's 100% vegan!...
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    MSRP: €11.90
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    Now: €10.75
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  • Alfaparf Style Stories Sea Spray 150ml

    Alfaparf

    Alfaparf Style Stories Sea Spray 150ml

    Was: €15.90
    Now: €14.35
    Give your hair a touch of the coast with Alfaparf Milano Style Stories Sea Spray. This enchanting salt spray is your answer to creating that perfect beach wave look in the comfort of your home. Expect defined and tousled hair exactly like you've...
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  • Alfaparf Style Stories Firming Mousse 250ml

    Alfaparf

    Alfaparf Style Stories Firming Mousse 250ml

    Was: €12.50
    Now: €11.25
    A styling and fixing mousse ideal for curly and wavy hair. For Hair That’s… Curly/ Wavy What Does It Do? Defines shape, styles and holds Perfect to use as a base for structured hair styles Doesn’t dry out the hair How Do I Use It? ...
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    Now: €11.25
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