Pureology - Pure Hydrate Shampoo 266ml

Pureology Hydrate Shampoo is formulated with several key ingredients that provide specific benefits:

• Jojoba Oil: Deeply moisturizes the hair, enhancing softness and shine.

• Green Tea Extract: Rich in antioxidants, it helps protect hair from environmental stressors.

• Sage Extract: Known for its purifying properties, it helps maintain a healthy scalp.

• Sunflower Seed Extract: Contains a UV filter and vitamin E to protect color vibrancy and fight color-depleting environmental effects.

• Aloe Vera: Provides soothing hydration to the scalp and hair.

These ingredients work synergistically to deeply hydrate and protect color-treated hair.

Pureology Hydrate Shampoo is specifically designed for normal to thick, dry, color-treated hair. Its rich, moisturizing formula provides deep hydration without stripping color. For those with fine hair seeking hydration without added weight, Pureology offers the Hydrate Sheer Shampoo, a lightweight, silicone-free version tailored for finer hair types.

The Antifade Complex® in Pureology Hydrate Shampoo includes a blend of sunflower seed extract, a UV filter, and vitamin E. This combination helps shield hair from environmental factors that can cause color fading, such as sun exposure and pollution, thereby maintaining vibrant and long-lasting color.

Yes, Pureology Hydrate Shampoo features a 100% vegan formula and is cruelty-free. It does not contain any animal products or by-products and is not tested on animals, aligning with ethical beauty standards.

Pureology Hydrate Shampoo offers a signature aromatherapy blend that includes notes of lavender, bergamot, and patchouli. This combination provides a luxurious, spa-like experience during each wash.

To achieve the best results with Pureology Hydrate Shampoo:

1. Apply a quarter-sized amount to wet hair.

2. Lather thoroughly, allowing the rich foam to cleanse and hydrate.

3. Rinse out completely.

4. Repeat if necessary.

For enhanced hydration and color protection, follow with Pureology Hydrate Conditioner.

No, Pureology Hydrate Shampoo is formulated without sulfates and parabens. Its ZeroSulfate formula gently cleanses without stripping hair color, while being free from harsh chemicals that can be damaging to hair.

Yes, the moisturizing ingredients in Pureology Hydrate Shampoo, such as jojoba oil and aloe vera, can help alleviate dryness and provide soothing hydration to the scalp, promoting overall scalp health.

Yes, Pureology Hydrate Shampoo is gentle enough for daily use. Its sulfate-free formula ensures that hair is cleansed without being stripped of its natural oils, making it suitable for regular washing.

While primarily designed for hydration and color protection, the moisturizing properties of Pureology Hydrate Shampoo can help smooth the hair cuticle, reducing frizz and enhancing manageability.